Newsletter & Content Management
About this service
We learned that great newsletter content comes from real conversations, not just writing about your opinions especially in the Age of AI. We orchestrate conversations between you and people you should know i.e portfolio founders, co-investors, operators and then turn those into newsletters, thought pieces, and articles. The content builds your network while it grows your audience.
Work we handle:
Finding people you should be having conversations with
Reaching out and coordinating those conversations
Conducting or facilitating the actual discussions
Turning conversations into written content that sounds natural
Editing and shaping the pieces
Distributing and tracking performance
Following up to keep relationships warm
Typical deliverables:
2-4 published pieces per month (newsletters, articles, or thought pieces)
Social posts adapted from each piece
Talking points for you and contributors to share
Monthly performance updates
Content calendar showing what's coming next
Add-ons:
LinkedIn articles or cross-posting to other platforms
Longer-form deep dives or reports
Case studies with your portfolio companies
Video or podcast versions of conversations
Guest posts on partner sites or publications
What we need from you:
Weekly check-ins to discuss ideas and direction
Willingness to have conversations (we'll prep you)
Your voice and perspective (we'll shape the rough ideas)
Approval before anything goes live
Openness to who we think you should talk to